6 Tips for Collective Action

6 Tips for Collective Action

Debating collective action at the B For Good Leaders summit in Amsterdam 2023 with representatives from Patagonia, Davines, Philips, and the Obama White House. Lessons from the B Corp Beauty Coalition Participating in the recent B For Good Leaders Amsterdam...
Skin Deep Beauty Research Report

Skin Deep Beauty Research Report

79% Of Beauty Shoppers Have Doubts About Sustainability Claims – How Can Brands Rebuild Trust?  Transparency technology partner and fellow B Corp, Provenance, recently invited members of our Supervisory Board to provide input to their research into shopper...
Killing the ‘Beauty Consumer’

Killing the ‘Beauty Consumer’

Why the Wrong Words Are Sending Us All in the Wrong Direction To open British Beauty Week last month, I joined an expert panel on sustainable beauty and soon found myself getting deeply uncomfortable with the conflict between the worthy subject matter and...
British Beauty Week panel

British Beauty Week panel

Planet-positive beauty: The conscious consumer’s demand for transparency It was a privilege to join the panel opening British Beauty Week with a discussion on sustainable beauty between Coalition members Weleda AG, SKANDINAVISK, fellow B...
If You Want to Go Far, Go Together

If You Want to Go Far, Go Together

Beauty B Corps Join Forces to Raise the Bar As we designed the governance framework, identified the initial focus areas for improvement, and started recruiting other B Corps, I was asked to draft our manifesto. It was a challenge I relished and it was obvious to me...
WWD Japan on B Beauty

WWD Japan on B Beauty

WWD profiles our Coalition in their Japanese May edition, raising awareness of our movement in this important beauty market. WWD Japan article on B Beauty Coallition
WGSN

WGSN

The B Corp Beauty Coalition is dedicated to protecting the future of the beauty industry and the planet. Shaun Russell, founder of Skandinavisk and a member of the coalition, discusses the importance of collaboration, consumer awareness and more responsible practices....